The Problem with Plastic
We’re eating and drinking plastic
The average person consumes an estimated credit card’s worth of microplastics each week. These microplastics have been found in human blood, brains, lungs, hearts, placentas, and breastmilk.
We’re flooding the planet with plastic
Nearly 18 billion pounds of plastic enter the ocean every year—about one garbage truck every minute. At this pace, there will be more plastic in the ocean than fish by 2050.
Plastic fuels the climate crisis
Plastic isn’t just waste—it’s fossil fuel. From oil and gas extraction to manufacturing and disposal, plastic production generates more greenhouse gas emissions each year than all global air travel.
The Single-Use Packaging Problem
Around 40% of all plastic produced globally is made for packaging—the largest source of new plastic production and plastic waste. Designed for one-time use, it creates long-lasting harm to people, ecosystems, and the climate.
The Solution
Plastic-Free by Design
With our 100% plastic-free formulas and industrially compostable paper packaging, we've set out to avoid waste altogether by replacing plastic with materials and ingredients designed to safely return to the earth.
