Written by: Natalie Henderson, Marketing at Blueland
August 1, 2022
Building on our mission to end single-use plastic packaging, we're officially taking over your bathroom routine with the launch of Blueland Facial Cleanser, so you can start your day without any single-use plastic.
Our Facial Cleanser is a first-of-its-kind powder to gel non-foaming cleanser designed for you and the planet - with no unnecessary ingredients and no single-use plastic. Our Facial Cleanser is dermatologist tested and hypoallergenic, non-irritating, fragrance-free and skin-balanced pH.
Why Did Blueland Make Facial Cleanser?
The beauty industry is notorious for generating a lot of waste, with over 120 billion units of packaging generated just from beauty and personal care products. Most beauty products come packaged in single-use plastic. In the U.S. only 5% of plastic packaging is actually recycled, and in order for consumers to recycle properly, they need to know what type of plastic their products come packaged in.
Beauty products are extremely difficult to recycle. Many brands don’t have clear recycling instructions for their products and some don’t have recycling instructions at all. Often beauty and personal care products are packaged in mixed-material containers, with bottles made of one type of plastic and caps, pumps and droppers made of another. Mixed materials make it nearly impossible for customers to understand how and if they can recycle their products. Unfortunately, that means tons of plastic packaging ends up in landfills and oceans. That’s why we made Blueland Facial Cleanser, a refillable facial cleanser that is gentle on your skin and the planet.
How Does Blueland Facial Cleanser Work?
Our Facial Cleanser is easy to make, easy on your skin and a simple way to start off your day without single-use plastic.
- Fill your Forever Bottle with cold water to the half round symbol
- Pour in your powder
- Shake the bottle for 10 seconds
- Wait 1 hour for your Facial Cleanser to activate and it’s ready to use!
When you run out, simply purchase a refill pouch, or buy refills in bulk. Our refills come in compostable packaging, so you can have clean skin without the waste.
What Certifications Does Blueland Facial Cleanser Have?
We believe that certifications matter, and our facial cleanser was no exception. Blueland Facial Cleanser was dermatologist tested and is Leaping Bunny Certified, Cradle to Cradle Certified Platinum for Material Health Certified, USDA BioPreferred 90% Biobased and MadeSafe Certified. Made Safe Certified products are examined by researchers and scientists to ensure they are made without known behavioral toxins, carcinogens, developmental toxins, endocrine disruptors, neurotoxins, reproductive toxins, harmful VOCs and other potentially harmful chemicals. Made Safe also reviews ingredients for general ecosystem harm and toxicity for aquatic and terrestrial life.
What is Blueland Facial Cleanser Made Of?
Our Facial Cleanser is made with planet and people-friendly ingredients like Oat, Vitamin E, and Coconut Acid. Our Facial Cleanser is also made without parabens, phthalates, aluminum, silicone or dye. Because we designed our cleanser to be fragrance free, you might smell the natural oat scent come through our formula. Curious about our facial cleanser? Check it out here or upgrade your personal care routine with our Clean Skin Duo that comes with our refillable Body Wash and Facial Cleanser.