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Blueland

Blueland About Us

About Us

Making a difference by doing things differently

Blueland: Eco-Friendly Cleaning Products

I was horrified to learn that all the plastic I was throwing away was contaminating our water supply and generating hundred of microplastics in the water and food I was feeding my baby. I wanted to do my part to help, but it was impossible to find household products that didn't come packaged in plastic. From there, Blueland was born.

Throughout the process, we've helped eliminate over 1 billion plastic cleaning bottles from entering out landfills and oceans.

Sarah Paiji Yoo
Co-Founder + CEO

The Problem

Plastic was meant to last forever, but most of it is only used once.

Blueland: Eco-Friendly Cleaning Products

We’re eating + drinking plastic

The average person eats credit card’s worth of plastic each week - amounting to 74,000 microplastics each year.

Blueland: Eco-Friendly Cleaning Products

We’re polluting our oceans

Every year nearly 18 billion pounds of plastic enters the ocean - that's one garbage truck full every minute.

Blueland: Eco-Friendly Cleaning Products

We’re creating too much waste

We generate enough plastic waste each year to circle the earth four times.

And we can't recycle our way out of this plastic problem. Only 5% of plastic waste actually gets recycled!

The Solution

All Power, No Plastic

Keep our homes and planet clean with products that eliminate single-use plastic and can be refilled again (and again).

We Reimagined Everything

The Impact

Over 1 billion single-use plastic bottles diverted from landfills and oceans since 2019

1,924,880,000
single-use plastic bottles diverted from landfills and oceans
10,807,946
square feet of plastic packaging saved
2,696,424
pounds of CO2 saved

The Most Sustainable Way to Clean

Our 7+ certifications hold us accountable and guide our commitment to human and environmental health.

  • Cradle to Cradle

    Blueland prioritizes the Cradle to Cradle philosophy across production, optimizing every aspect for environmental and human health, from chemistry and packaging to manufacturing practices.

  • B Corporation

    Our operations are rigorously audited to ensure the highest standards of social and environmental performance, transparency and accountability.

  • USDA BioPreferred

    All Blueland products hold USDA BioPreferred certification, ensuring transparency and use of biological ingredients through rigorous laboratory testing, as opposed to synthetic (fossil fuel-based) ingredients.

  • Leaping Bunny

    We do not test on animals and partner exclusively with cruelty-free companies, using vegan ingredients in our formulations.

  • EPA Safer Choice

    All Blueland products undergo EPA evaluation to meet Safer Choice criteria, ensuring safer chemical choices for their families and the environment.

  • Made Safe

    Blueland products with the Made Safe seal mean their ingredients are not known or suspected to harm human health, animals, aquatic life or any part of the ecosystem.

  • EWG Verified

    EWG Verified products meet EWG's strictest criteria for transparency and health.

  • B Corp Best for the World

    Blueland was selected as a 2022 Best for the World B Corporation for our environmental practices and initiatives to reduce the impact of everyday operations and preserve our planet’s resources for the future.

Sustainable Inside and Out

Removing the water from our products and using tablets allowed us to package all of our refills in compostable paper and reduce our shipping emissions. We've been carbon neutral since 2020 and Climate Neutral Certified since 2021.

Recyclable Shipping Box
  • Recyclable Cardboard Shipping Box

  • Plastic-Free Paper-Based Tape

  • Compostable Refill Packaging

  • Water-Based Inks (No VOCs)

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